I am exceptionally proud and grateful to be able to write, edit, and work with words every day through my career as a professional writer who has worked in everything from prestigious global magazine titles to award-winning media agencies. While I enjoy writing about anything that helps me learn something new and that inspires and challenges my intellect, my specialties focus on travel, health and fitness, and lifestyle. As an editor, I'm passionate about finding ways to push boundaries, lend fresh perspectives, and make a difference, all while spreading a positive message. I love finding out what makes people tick, then helping to share their stories through words, images, videos, and more, and finding creative ways in which to do so.
My career has spanned across the Middle East, Asia, Europe, and the USA over 15+ years, and has encompassed everything from world-leading publications and top-tier global communications firms to technology-driven start-ups. My clients and projects have ranged across a wide variety of industries including food and beverage, health and fitness, travel, fashion and beauty, lifestyle, government, events, and technology. I've written everything from articles and blogs to speeches, scripts, and more. I've worked on video production, photoshoots, and social media, as well as print and digital publishing, for both editorial and sponsored content. I've also worked with television, live radio, and events, on collaborations with international brands. My work in creative marketing has included everything from copywriting to conception and the development of campaign ideas.
I have held roles in glossy magazines including Editor-in-Chief of the award-winning Women's Health (Middle East edition), Deputy Editor of Good Housekeeping (Middle East edition) - the most trusted magazine brand in the world, and Features Editor of VIVA magazine, the largest-selling women's monthly title in the GCC. My work has been published in a number of prominent publications, including multiple international editions of Women's Health and Good Housekeeping, Men's Health, Grazia, Cosmopolitan, Harper's Bazaar, VIVA, The Inertia, The Gulf Today, Etihad Inflight, What's on, Goodness, Spinneys Media, and FitWild, to name a few. If you'd like to learn more about my career and qualifications, please visit my LinkedIn profile.
To see a selection of my published work as a writer, editor, and creative content specialist, please click on the drop-down menu under "Editorial".